
Instructional designers and L&D teams are often handed messy discovery inputs, client briefs, SME transcripts, policy dumps, job descriptions or performance-gap notes, and expected to jump straight into building courses. The real risk is solving the wrong problem: training is recommended when a workflow fix, job aid or process change would be better, or the wrong instructional framework is chosen. Starting with slides wastes time and produces learning that doesn't stick.
IDA (Instructional Design Agent) is a learning strategy and blueprint engine. It analyses discovery input, decides whether training is actually appropriate, classifies the performance problem, selects the best-fit instructional framework, justifies the recommendation in plain English, and produces a structured, tool-agnostic strategy blueprint. It is designed for human oversight, it amplifies professional judgement rather than replacing it.
Prototype / AI-enabled tool. Built by RETSA Group.
IDA is used to turn unstructured discovery inputs into justified learning strategies before any slides or modules are created. It keeps the focus on performance problems and fit-for-purpose design rather than defaulting to “build a course.”
Focused tool, not an over-engineered platform. Starts with the problem, not the solution. Tool-agnostic blueprints mean the strategy can be executed in whatever authoring or delivery environment the team already uses. Human review is built into every step.


Let's discuss how we can create a customised solution for your specific needs.
Get in Touch